The Ultimate Guide to Choosing the Right Roll Up Banner and Clear Window Film

There’s no denying that every aspect of your marketing strategy counts, especially with so many competitor businesses out there. But, with so many marketing and promotional options available, choosing the right tools and techniques can be daunting. 

When it comes to grabbing the attention of customers and standing out as a business worth paying attention to, roll up banners and clear window film are often the best option. They are cost effective, impactful and long lasting. In this blog, we have taken a look at how to choose the right roll up banner and clear window film for your business.

How to Choose a Roll Up Banner

A roll up banner is a versatile, convenient and impactful way to market your business, but it’s not a case of ‘one size fits all’. You need to think about the size of the banner, and there are a lot of options. Opt for a size that fits your designated space comfortably. Standard sizes are readily available, but consider custom options for a truly impactful display. 

You also need to think about the material of your roll up banner. Vinyl banners are a popular choice for their durability and affordability. But, it’s worthwhile to explore options like fabric banners for a more premium look and wrinkle resistance.

Of course, your roll up banner needs to capture attention. Choose high resolution images and clear, concise messaging, to ensure that your marketing really packs a punch. You could even consider using a flatbed UV printer for bold colours and undeniably professional results.

How to Choose Clear Window Film

You can completely transform your windows with clear window film, using them as a sort of billboard for your marketing. You need to decide on the transparency of your clear window film, as there are various options. Fully transparent film offers a subtle branding opportunity, whereas opaque film creates a bold statement and provides more privacy. 

You also need to consider the strength of your adhesive. It’s important to choose a film with an adhesive strength appropriate for your needs. Removable adhesives are ideal for temporary promotions, while permanent options offer a longer lasting solution.

The design of your clear window film is also important, as this is what’s going to grab customers’ attention and showcase what you have to offer. You can use a flatbed UV printer to create eye-catching designs that reflect your brand identity, stand out and communicate your business’ message effectively.

Once you have chosen your roll up banner and clear window film, it’s time to think about other marketing tools and techniques. You can add to your marketing efforts with a direct to film printer, which offers a lot of customisation advertising options. With a direct to film printer, it’s possible to create personalised merchandise that’s fully branded.

Regardless of business type or industry, you won’t struggle to find a marketing and advertising medium that works for you. Whether you choose a roll up banner or clear window film, there are a whole host of printing options available.