Partnership marks startup’s initially planet music tour integration
Electronic Seat Media
FORT Value, TX, May perhaps 12, 2022 (Globe NEWSWIRE) — Digital Seat Media, a actual-time supporter engagement technology system, declared currently a partnership with RedPeg Marketing and advertising, an impartial, award-winning experiential marketing and advertising agency, as part of the company’s integration with multi-platinum, Grammy Award-profitable American pop rock band, Picture Dragons, bringing supporters a to start with of its form VIP experience on the 2022 Mercury Environment Tour.
All over the 1st leg of the tour spanning 17 U.S. displays, Electronic Seat Media supplied VIP ticket holders an Visualize Dragons VIP card through cell wallet, exceptional to their ticketing bundle, supplying entry to authentic-time updates leading up to their concert date and during the celebration. These involved mobile thrust notifications for parking, function entry, place, merchandise choose-up, seating spot, early entry instances, and extra.
The Electronic Seat platform furnished VIP fans with a seamless practical experience from starting to conclude, with 48 per cent of VIP ticket purchasers introducing the VIP card to their cell wallet. Electronic Seat Media will keep on integrating on the Mercury Tour as a result of all Canadian and European stops over the upcoming four months, totaling 40 tour dates.
“We’re energized to present new experiences for admirers as we carry on to integrate into the earth of amusement,” explained Shea Fowler, VP of Tunes and Entertainment at Digital Seat Media. “The seamless expertise the Electronic Seat system provides pre, submit, and for the duration of a demonstrate will make the VIP encounter that substantially extra fulfilling. The capabilities of Electronic Seat never just cease at VIP acquired enthusiast activations, and we simply cannot wait to roll out a lot more whole-location activities in new music, significantly like we have carried out in sporting activities.”
As the sector chief in supporter engagement technological know-how catering to followers in the sports and entertainment area, Digital Seat Media is connecting fans to both artists and models like by no means ahead of by means of its uniquely encoded QR code technologies, all without downloading an application or needing wifi. The Electronic Seat technological innovation is presently readily available in more than 40 venues representing above 1 million tags and has present partnerships with some of the country’s top sporting activities stadiums and skilled teams. The partnership with RedPeg Internet marketing into the Imagine Dragons Mercury Tour is the initial of a lot of international stay songs partnerships, bringing their supporter engagement platform to touring, featuring streamlined enthusiast engagement activities, sponsor integration and beneficial details for manufacturers, labels, and sponsors.
“The Electronic Seat integration has authorized us to present Picture Dragons’ greatest followers a seamless experience by delivering crucial info about their VIP method immediately to their phones as they arrive at the clearly show,” mentioned Kristin Kidman, VP of Lover Expert services at RedPeg Advertising and marketing.
To study additional about Electronic Seat Media, check out www.digitalseat.com and stick to along on Fb, Instagram, and Twitter. To remain up to date about all the most recent Envision Dragons VIP Mercury Tour choices and encounters, followers are inspired to take a look at https://vipnation.eu/imaginedragons.
About Digital Seat Media
Digital Seat Media is a true-time supporter engagement know-how platform connecting followers to brands, sports activities groups, and artists. By scanning a uniquely encoded QR code, lovers can access the Electronic Seat platform, from low bandwidth environments irrespective of mobile phone provider or brand name, and without the will need to download an application. Digital Seat’s metal tags are put in on venue seats, armrests, and bleachers, enabling admirers to interact in serious-time with the function getting location. Digital Seat also features a digital model of its tags designed for on-air broadcast, OTT programming, event credentials, and a lot more. The system gives a huge wide variety of articles and interactive digital modules together with gaming, cellular ordering, sweepstakes, event information, and additional, allowing lovers to have interaction appropriate from their physical or digital seat through their cell product. Digital Seat tags are out there in about 40 venues representing over 1 million tags giving improved experiences across the country. For much more information, go to www.digitalseat.com and abide by along on social media @digitalseatmedia.
About RedPeg Marketing and advertising
RedPeg Marketing and advertising is a 27-year previous unbiased comprehensive-provider experiential agency primarily based in Alexandria, Virginia. We develop encounters that delight, encourage, and right away make an affect. Through insight-led system, we ensure that fleeting moments grow to be long-lasting recollections and that these reminiscences resonate with our shoppers and their audiences — purchasers these types of as GEICO, DISH Community, Lidl, Yuengling, and DISH Network. We get the need to have for measurable ROI and KPIs, and for upward curves in profits and social numbers. We attain individuals, though also remaining targeted on creating activities that go away lasting impressions. It’s easy, seriously. We make it necessarily mean extra, and have been considering that 1995.
Get in touch with: Brittany Rashkin FlyteVu 561-314-5359 [email protected]